“4.00 Introduction to Persuasion” – FLVS Journalism 1 Assignment

Reporter’s Notebook

For this assignment, you will observe persuasive media messages throughout your day. Look for these messages in three different places, such as the Internet, billboards, and the radio. Use this chart to complete what you observed about each of the media messages.

Was this message effective in it’s attempt to persuade you? Explain what the message did to try to make you feel or behave a certain way.

Why was this message effective, or why was it not effective? Analyze the media message so that you can see what worked or what didn’t work about the persuasive methods.

 The first place I looked for persuasive ads was on Youtube.com. Before every video just about, there is an advertisement of some kind or another. I find that the ads for the well known insurance company called Geico are very funny and somewhat effective for me. Not the one’s that feature the famous Geico Gecko, but many of the other ones are very funny. Such as the one featuring a well known comedian by the name of Gallagher, who became famous for smashing watermelons with his “Sledge-o-Matic” as part of his comedy act. It was so effective for me and my siblings, who had never heard of Gallagher before, that we looked up the comedian and fell in love with his hilarity. This one is one of the most effective commercials I have ever seen, and I will never forget it. Which is the point of the ad.

 Another very effective ads that impacted my emotions so much, that I still have not forgotten it, is the Budweiser ad that was played during the Superbowl 2013. In the space of only 1 minute the ad tells the story of a man, who breeds and trains Clydesdale horses. After a few years, one of the horses, was chosen to be one of the famous Clydesdale horses that pull the Budweiser beer wagon.  The young horse left the man’s ranch, and went to begin his career as a Budweiser Clydesdale. A few years later, the man reads in the newspaper that the Budweiser Clydesdale horses are coming to his town, so he goes to see them. The horse that was his, recognizes him, and escapes to come find him in the crowd. The story was so sweet, and very heart touching for me at least. I think the ad really was tailored to go after peoples emotions for animals, but people that raise horses and live in the county and work with horses, ride horses etc. and I think it did a good job. 

The last place I think really effective advertising happens, everyday, is on the Highway, on Billboards. Billboards date all the way back to the very beginning of the 1900’s. Many of them are very effective, but can be also subject to graffiti such as this one. I am not normally a proponent of such vandalism , but in the case of this billboard, I like the vandal’s approach and message. All billboards use either emotions or comedy to connect with it’s audience. Such as the Chick-Fil-A billboards, that have the cows that paint them, but don’t know how to spell. They are cute, and very effective, for kids especially.

In closing, persuasive media messages are EVERYWHERE! Having grown up in Miami, the billboard capitol of the world (okay, maybe not) I have a lot of experience with billboards. Take it from me, they are highly effective. The ads at the beginning of every video on Youtube, very effective, mostly. Superbowl ads, highly effective. All of these companies that pursue ad campaigns, whether it’s on the highway, on the TV, on the internet, or in magazines, they all know what they need to do, grab your attention, effective our emotions and get you to do what ever it is that the want you to do.

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“3.00 Introduction to Ethics” – FLVS Journalism 1 Assignment

Reporter’s Notebook

For this journal entry, you will answer two questions.

1. “What does it mean to be ethical?” Explore what you know about ethics to write a response to this question, providing examples to illustrate the qualities of an ethical person. Using your definition of an ethical person, describe how you believe someone should handle the situation described in this lesson. Explain how you came to your conclusion.

2. “How do ethics apply to journalism?” Now that you have defined an ethical person, write a short response about how you believe ethics plays a part in the presentation of the news.

Your journal entry should be at least three paragraphs of your own writing, and you must give credit to all sources that you use or quote. Try to be as informative as possible. Imagine this is an assignment for a large news organization, and that you are supposed to provide useful information to your readers on this topic.

 

What does it mean to be ethical? According to the Webster’s Dictionary, Ethical means “involving or expressing moral approval or disapproval”. Therefore to be ethical would be to follow some sort of moral rules, or code. An ethical person is one who thinks about the consequences of their actions before hand and does the right thing accordingly. In my opinion it’s a matter of Moral responsibility, doing what is right, according to your conscience, but at the same time, not violating others rights.

In the situation where a friend of yours gives her address to a stranger on the internet and then you find out, and you are concerned for her safety. Do you tell her parents or do you try to not make her mad, and not tell anyone. If I was in this situation with my best friend, I would have to say that I would probably feel obligated to tell her parents about the situation. Only because she is like a sister to me, and so in her best interest, and in order to keep her safe, and show her how much she can trust me, and how much I care about her, I would have to tell her parents. At first she might be mad at me, but knowing my best friend as well as I do, I know that eventually she would realize that what I did was the best thing to do for her, and her safety and well being.

Ethics definitely plays a very large role in journalism. Without ethics in journalism, we would have a huge mess on our hands. We would have journalists spreading slander and libel around, and journalists violating people’s privacy and stuff. This would create a disrespect for all journalists and nobody would believe anyone else. A journalist’s ethics determines what kind of journalist they are. Some reporters don’t care about invading other people’s privacy; but doing this makes the public respect the journalist less. Journalists that stick to a good ethical code, who treat others with respect, will be more respected and valid. Journalism and journalists can get a bad rap because there are a lot of reporters who don’t have an ethical code; they will do anything to get a good story. Thus this makes all journalists look bad, as a whole.

“2.04 Broadcast – Television” – FLVS Journalism 1 Assignment

Reporter’s Notebook

For this journal entry, you will watch one hour of news programming on television and write an informative post answering the questions below. There are many free online options for television viewing. Contact your instructor if you have any questions about how to access appropriate programming.

Your journal entry should be at least three paragraphs of your own writing, and you must give credit to all sources that you use or quote. Try to be as informative as possible. Imagine that you are writing a report for a television news station, and you are supposed to provide useful information to your readers on this topic.

Be prepared to discuss this during your discussion-based assessment.

  1. What news show (or shows) did you watch?
  2. How would you classify this show? Local news, TV newsmagazine, entertainment news, sports news, etc.
  3. Did you see any opinion being expressed? Please quote the instances in your answer.
  4. Was this show effective in informing you about a topic? What did it do right? What could have been better?

Peace. Baltimore.

 

In Baltimore, today, the National Guard has been deployed and a curfew set in place, for Baltimore residents, as the city’s officials attempt to regain control of the civil unrest, sweeping the streets.  Mayor Stephanie Rowlings-Blake, according to several sources was quoted as saying, ” I have instructed the police to do everything that they could to make sure that the protesters were able to exercise their right to free speech, [that is including] giving space to those who wish to destroy.” (She later denied she ever even said that statement) Mayor Rowlings-Blake went on to say that She and the police department of Baltimore are trying to maintain a very delicate balance between allowing the people who are protesting to exercise their right to freedom of expression, and still keep the police officers and innocent bystanders safe.

Less than 50 years later. . . .

 

The curfew will be kept in place for an entire week at least, and will be from 10 pm to 5 am, Excluding only people with a medical emergency and those going to work. All public schools in the Baltimore area have also been closed today, and several of the surrounding counties have canceled all field trips to Baltimore this week. Also, the Orioles have postponed their game against the Chicago White Sox to “play it safe”.

Clean up has begun on the streets of Baltimore. Starting with the arrests of at least 235 people, on Monday, including 34 juveniles. Laquicha Harper, a 30-year-old Baltimore resident, called the violence embarrassing and “heartbreaking,” saying “we owe it to ourselves to do better.” She was among locals who responded Tuesday morning with brooms, not rocks, to clean up the mess left behind.

This latest eruption followed days of simmering tensions over Freddie Gray, who mysteriously died on April 19, a week after Baltimore police arrested him. Anger over his plight may have spurred Monday’s violence, but Baltimore City Council Member Brandon Scott said it was also fueled by “a long, long, longstanding issue with young African-Americans.”

If you don’t know the difference, you are part of the problem

“We’re talking about years and decades of mistrust, of misfortune, of despair that it’s just coming out in anger,” Scott told CNN. “No, it is not right for them to burn down their own city. But that is what’s coming out of these young people.”

The City’s PD has asked all parents to “locate your children, and bring them home”. Hopefully, we can look forward to a safer city of Baltimore in the coming days, and a more peaceful way to demonstrate these grievances. Baltimore Strong!

Pray for the peace of Baltimore

 

 

Sources Used:

 

 

P.S. To my family who live in Baltimore/Catonsville area. GranDad, Granbutton, Uncle Greg, Aunt Kelly, and my cousins, I hope y’all are safe, we are praying for y’all and for the peace of Baltimore. We love you! Stay safe 🙂 ❤

“2.01 Print – Newspapers” – FLVS Journalism 1 Assignment

Reporter’s Notebook

For this journal entry, you will learn more about the qualities of newspaper journalism. Visit your library, search records, and do enough research to write an informative journal entry about one of the topics below.

Your journal entry should be at least three paragraphs of your own writing, and you must give credit to all sources that you use or quote. Try to be as informative as possible. Imagine this is an assignment for a large newspaper, and that you are supposed to provide useful, impartial information to your readers on the topic you choose.

  • What are the differences between weekly and daily newspapers?
  • How much paper does your local newspaper use, and what is its process for distributing the news?
  • How do most newspapers make money?
  • What specific rules do the reporters at your local newspaper have to follow to ensure credibility?

I have chosen the first topic, What are the differences between weekly and daily newspapers?

There are many differences between weekly and daily newspapers. First of all, daily newspapers print news from yesterday. So when you read that news in that paper, it is “old news”. News that happened yesterday. Since daily newspapers have a one day turn around, from one day to the next, often times their news is a little bit more broad and have less of a variety of topics, subjects or opinions.

Weekly newspapers on the on the other hand, tend to be a lot bigger, and more diverse. With more ground to cover, they tend to have more angles and opinions on the topics they do cover. The daily newspapers most of the time cost more, since they have to print everyday.

Another thing is that weekly newspapers tend to be more national or international while daily newspapers tend to be more localized. Weeklies also cover a broader spectrum of topics such as movies, celebrities, sports, local, weather, and so on. I like to think about the differences between the two like  the difference between a department store and a specialty store. One is more condensed that the other.

“2.00 What is News” – FLVS Journalism 1 Assignment

Reporter’s Notebook

“What is News?” Explain your answer using your current understanding of news in general. Is news something that you read? Is it something that you hear? Is it something that you watch? Is it something that you get from friends? What makes news different from other types of communication?

Hmmmm. I think news is actually a lot of things. Gossip in a sense is news, basically. It is information that travels between people, and most of the time the people have not found out the news before it gets to them, that why it’s news 🙂

News can be listened to, watched, or read. On the radio, on the Television, or in Newspaper. News can also be read on a Blog. In fact many news stations have their own blogs for reporting news quickly.

News can also be gotten from friends, passed on from friend to friend. But it depends on what kind of “news” you are talking about. When we teenagers talk about news, we are talking about “so and so getting an new car”, or like “some one didn’t make it to church.” But that “news” is actually gossip, not really news. Most of us teenagers still consider this a from of news.